Sophie Forman
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Phoenix House

As the lead designer supporting six regions nationwide of the 50-year-old drug and alcohol treatment organization, I designed projects from awareness posters and postcards to social media graphics to development materials to event signage and invitations. In conjunction with the organization’s clinical transformation, I implemented a sophisticated new look and voice for the brand while maintaining its legacy.

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 I created artwork for the interiors of treatment centers, with content varying from inspirational quotes and the organization's mission statement and vision.

I created artwork for the interiors of treatment centers, with content varying from inspirational quotes and the organization's mission statement and vision.

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 Social media profiles, marketing collateral, and operational flyers were designed to use flexible templates and represent a consistent brand identity. Social media posts include a mix of friendly graphics and fresh, inspirational photography.  For more social media content, click  here  and  here .

Social media profiles, marketing collateral, and operational flyers were designed to use flexible templates and represent a consistent brand identity. Social media posts include a mix of friendly graphics and fresh, inspirational photography.

For more social media content, click here and here.

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 Print and digital components of the large-scale End of Year giving campaign. I went for a clean design with geometric, unexpected elements to appeal to potential donors of all ages.

Print and digital components of the large-scale End of Year giving campaign. I went for a clean design with geometric, unexpected elements to appeal to potential donors of all ages.

 The above mini-campaign was designed to create a less-threatening way to talk about the dangers of opioids.

The above mini-campaign was designed to create a less-threatening way to talk about the dangers of opioids.